Your meals, fresher for longer.

Over 50% of you told us longer-lasting meals would make your Frive experience even better — so we've delivered.

Naturally fresh. Nothing artificial.

Your meals now stay fresh for 6 days post-delivery, giving you more flexibility, less food waste, and fewer deliveries.

Same meals. Same ingredients. Just more time to enjoy them.

We’re using a natural, industry-standard method called protective atmosphere packaging — or what we call Smart Packing.

It swaps the air in our trays with the same gases we breathe every day (just in different proportions).

This keeps your meals fresher for longer — no nasties, no compromises.

Frive Smart Packing

We’ve evolved – without compromising.

What We’ve Done

  • Tick Icon Extended freshness to 6 days post-delivery using a natural, tested method
  • Tick Icon Reduced packaging and delivery emissions
  • Tick Icon Made it easier to get all your meals in one weekly delivery
  • Tick Icon Listened to your feedback — and acted on it
  • Tick Icon Tested thoroughly to ensure no impact on taste, texture or nutrition

What We Haven’t Done

  • Cross Icon We haven’t added any artificial preservatives
  • Cross Icon We haven’t changed our ingredients
  • Cross Icon We haven’t removed your 2x weekly delivery option
  • Cross Icon We haven’t compromised on quality

Better for You. Better for the Planet.

Sustainability and Convenience
  • Tick IconLess packaging, fewer vans: Fewer deliveries = lower emissions and less waste.
  • Tick IconMore flexibility: Fit Frive into your week, not the other way around.
  • Tick IconLess food waste: Extra days of freshness = less pressure and fewer wasted meals.

Frequently asked questions

Is this still 100% natural?

Yes. We’ve changed the packaging process, not the food. No artificial preservatives, additives or compromises.

Why now?

Our production upgrades are complete — now we can offer this added flexibility without changing a single ingredient.

Will my meals stay fresh?

Absolutely. Every batch is tested to ensure the same great quality, nutrition and taste.

Can I still get 2x weekly deliveries?

Of course! This gives you more flexibility, not less.

Is the packaging still recyclable?

Yes